(1) Vendor needs to provide marketing services.– Provide marketing firm to support marketing (information and education) initiatives for the program.– The work to be performed will support the program, creating increased community support and community knowledge about the program.– Serve as the program’s expert advisor for the development and implementation of marketing strategies– Conduct market research to identify target audience– Conduct customer surveys– Advise the program regarding maintaining brand consistency– Provide social media strategy development, content, execution, and measurement for social media accounts, including but not limited to: Instagram, Facebook, Twitter– Provide graphic design and content development for digital, print, and collateral material– Provide strategic campaign support, including planning, development, and execution; multi–channel outreach; and branded material development– Support sponsorships and area events through creative services and print(2) The contract period will be for one year.(3) A mandatory virtual pre–proposal meeting will be held on January 21, 2025.
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