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MRB-13558 - USA (Nebraska) - Survey, Media and Public Relations Support Services - Deadline September 6,2019

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Posted Date : August 19,2019
Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-13558
Government Authority located Nebraska; USA based organization looking for expert vendor for Survey, Media and Public Relations Support Services.
[A] Budget: Looking for Proposals
[B] Scope of Service:
(1) Vendor needs to provide Survey, Media and Public Relations Support Services to
Task 1 – Project Management & Administration
Task 2 – Graphic & Media Design to
1) Develop and implement paid and earned media strategy including, paid advertising placement
2) Conceptualize and execute design of ads for selected media (print, web, TV and radio) centered on air quality awareness and issues in the area consistent with the Little Steps Big Impact campaign. Ads may include information regarding specific transportation-related events and promotions.
3) Update the Little Steps Big Impact website & social media platforms to highlight air quality issues, community outreach activities, and provide additional website support as needed;
4) Develop marketing materials for meetings, briefings, presentations and other activities as determined by the project team.
Task 3 – Media Coordination & Purchasing
1) Perform due diligence on pricing the cost of advertising across media outlets and provide recommendations on the most effective means of marketing the campaign within the project budget. The anticipated total marketing budget for this campaign is limited and; therefore, the project approach must be strategic and cost-conscious;
2) Provide promotional copy which is formatted properly to media outlets and others directed;
3) Coordinate with local meteorologists and other media outlets to inform the news media about the Little Steps Big Impact campaign and provide them with editorial and graphical media-friendly information.
4) Manage direct payments to media outlets and secure proper documentation of all advertising.
Task 4 – Community Outreach & Partnerships
Task 5 – Air Quality Awareness Survey to supplement telephone surveys and reach a broader demographic.
(2) All Questions must be submitted no later than August 28, 2019.
[C] Eligibility:
- Onshore (USA Only);
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office location.
Budget :
Deadline to Submit Proposals: September 06,2019
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$

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